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Association Day Topics & Speakers


 Educational Topics Catered Just For Associations On 7 & 8 April 2016
Please check back for more information
These sessions are open to all registered delegates, unless specified otherwise

 Exhibitors       IT&CM China Buyers (MICE)     IT&CM China Buyers (Association)         Media              ● Trade Visitors 

 
 

 

 
2016 Association Day Topics
Association Day Forum 1 | 0930 - 1030

Understanding the Chinese Association Meeting Market

This session offers an overview and update of the Chinese association meeting market as China enters a phase of mature economical growth.

 

Co-Presenters:
Alicia Yao, General Manager, IME Consulting and Deputy Secretary General, China Association of Travel Services, MICE Committee
Gao Fu, Chairman of Tourism and Hospitality Committee of World Federation of Chinese Catering Industry

 
Association Day Forum 2 | 1100 - 1200hrs

WeChat Marketing for Associations

In this session, pick up tips on how to plan and execute an effective WeChat marketing campaign to help your association attract new members and engage existing ones.

 
Presenter: Ken Worker, General Manager, Pantravel
 
Association Day Forum 3  | 0930 - 1030hrs

Best Practices in Association Meeting Planning

With the trend towards smaller but more frequent meetings, some associations are relying on limited in-house resources to organise meetings and events for their members. This session shares best practices in meetings planning and oganisation to help associations do more with less.

 

Moderator: Noor Ahmad Hamid, Regional Director, Asia Pacific, ICCA

Panellists:
Prof Edathil Vijayan, President, Society for Biotechnologists India
Felicitas Wressnig, President, World Federation of Tourist Guide Associations
Eric Schmidt, CEO, EventBank

 
Association Day Forum 4 | 1100 - 1200hrs

Association Management in the Digital Age

How can you use new technology like cloud computing and web-based applications to improve association operations? Join this session to learn how applying technology strategically can result in visible improvements.

 

Presenter: Olivia Ji, Chief Operations Officer, EventBank

 
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2016 Association Day Speakers
 
Listed In Alphabetical Order Of First Names
 
 
  Alicia Yao
General Manager
IME Consulting and Deputy Secretary General, China Association of Travel Services, MICE Committee


Alicia has 30 years’ working experience in international meeting, corporate events, luxury travel and tourism industry with CITS, from an incentive tour guide, national and international escort promoted to be a Travel Account manager and a PCO as well as a sales director and professional for incentive travel and business event industry. She was Deputy General Manager, CITE MICE when she started her own consulting company in 2013. Alicia is also a Board Director of SITE Global (2015 – 2017) and Deputy General Secretary of China M.I.C.E Committee, China Association of Travel Services. In addition, she is a member of MPI and ICCA and received professional PCO training from IAPCO in 2001.

     
   

Topic: Understanding the Chinese Association Meeting Market | Association Day Forum 1

     
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  Gao Fu
Chairman of Tourism and Hospitality Committee
World Federation of Chinese Catering Industry


After graduating with a PhD in Public Economy from Peking University, Gao Fu began his career with the Beijing Municipal Commission of Tourism Development. He participated actively in the International Association of Travel and Tourism Professionals (Skal International) and was promoted to be the Deputy Director, MICE division for destination promotion. He first assisted in hosting PATA's 60th anniversary celebration in Beijing in 2011 and led the establishment of Skal's Chinese Chapter in 2012. He witnessed the founding of China Committee of International Congress and Convention Association (ICCA China Committee), the China Chapter of Society of Incentive Travel Executives (SITE) and the GCMBE II training course by Meeting Professionals International (MPI) in China. As Chairman of the Tourism and Hospitality Committee for World Federation of Chinese Catering Industry (WFCCI), Gao Fu is committed to promoting the global development of associations.

     
   

Topic: Understanding the Chinese Association Meeting Market | Association Day Forum 1

     
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  Ken Worker
General Manager
Pantravel


Ken is a well-known travel marketing expert, blogger and TV host in Taiwan. He founded and leads Pantravel as its General Manager. Pantravel is the sister company of Wavenet, a technology-based marketing agency that guides clients worldwide on social media strategy formulation and implementation.

 
     
   

Topic: WeChat Marketing for Associations | Association Day Forum 2

     
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    Noor Ahmad Hamid
Regional Director, Asia Pacific
ICCA


Noor has been the Regional Director, Asia Pacific of ICCA since 2009. Prior to joining ICCA, he began his career in tourism marketing with the national tourist authority - Tourism Malaysia where he handled and oversaw international and domestic tourism promotion, media hospitality, meeting & incentive projects and event organisation. After 16 years with Tourism Malaysia, he joined the business sector in event management, sponsorship and innovative tourism projects, a background that uniquely helps him understand ICCA members' vast range of business cultures and working environments. In his current role, Noor is a vital ambassador for ICCA, representing the organisation at numerous national and regional meeting forums. In addition, he provides training workshops and leads educational seminars in bidding and marketing. He also sits on the Founding Advisory Board and serves as Ambassador for the ASAE Great Ideas in Association Management Conference Asia Pacific.

     
    Topic: Best Practices in Association Meeting Planning| Association Day Forum 3
     
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  Prof Edathil Vijayan
President
Society of Biotechnologists, India


Prof Vijayan is an eminent scientist, academician and teacher in the field of neuroendocrinology. He is currently UGC-Visiting Professor at the Department of Biotechnology, Cochin University of Science and Technology, and active in numerous professional societies. He serves as President to the Society for Biotechnologists India (SBTI), which is an association of biotechnologists, academicians, doctors, industrialists, professionals and students dedicated to the advancement of biotechnology. SBTI serves as liaison between various specialised fields of theoretical and applied biotechnology and functions as a nonprofit organisation, promoting the exchange of scientific information through workshops, conferences and publications. SBTI currently has a membership of 2,000.

     
   

Topic: Best Practices in Association Meeting Planning| Association Day Forum 3

     
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