2018 Association Day Topics
Association Day Forum 1 | 21 March | 0930 - 1030
How Associations Can Tap on China’s Belt and Road Initiative Hosted by the American Society of Association Executives (ASAE) and supported by ICCA Explore opportunities offered by China’s Belt and Road Initiative. How associations and organisations are leveraging on this to drive business and economic collaboration locally and internationally, and its impact on business events, travel and meetings.
Moderator:	Noor Ahmad Hamid, Regional Director Asia Pacific, International Congress and Convention Association
Panellists:	Hua Ning, Senior Director, Asia Pacific Business Operations, IEEE  Karen Sun, Director, China CYTS MICE Service, PCO Department Luo Lu, Researcher, World Federation of Acupuncture-Moxibustion Societies (WFAS) Rodney Cox, Events Director, International Gas Union (IGU)
Association Day Forum 2 | 21 March | 1100 - 1200hrs
Growing An Association: The Power of Alliances Hosted by World PCO Alliance Why would you join an alliance? Is it really necessary to be in an alliance? This session looks at WPCOA’s business model and best practices, and examine how alliances can bring long term benefits, synergy and value to association members. Participants also share their experiences of MICE industry alliances in China and their countries.
Presenter:	Kitty Wong, President, K&A International CO Ltd and Expo Union Corporation
Moderator:	Liu Ping, Founder, China Star Ltd
Panellists:	Cathy Yun, Founder & Chairman, Sourcing China; Vice President, China Business Event Federation(CBEF) Gao Fu, President, World Federation of Chinese Catering Industry Wang Qindao, Editor-in-Chief, Meetings China Magazine
Association Day Forum 3  | 22 March | 0900 - 1000hrs
DMC or PCO? Who does what and which works best for you? Hosted by World PCO Alliance In this session, panelists running both a DMC and PCO discuss the differences, particularly in China and Asia Pacific, and what it takes for a DMC to transform into a PCO. Who should an association work with first - a DMC or PCO? What is the relationship between the two? What should a DMC expect from their local PCOs? Can a DMC also take on the role of a PCO?
Moderator:	Kitty Wong, President, K&A International CO Ltd and Expo Union Corporation
Panellists:	Lisa Xu, President, East Star Event Management  Wei Renli, Deputy Division Chief, China Association for Science and Technology  Zhang Rui, Puchasing Manager, Beijing Norvatis Pharma Ltd
Association Day Forum 4 | 22 March | 1030 - 1130hrs
Global Strategies for Associations Hosted by ICCA What are the opportunities and challenges for China to win in the international association market?
Moderator:	Noor Ahmad Hamid, Regional Director Asia Pacific, International Congress and Convention Association
Panellists:	Jack Yao, Secretary General, China Council for the Promotion of International Trade (CCPIT) Commercial Sub-council & China Association for Standardization (CAS) Trade in Service Branch; Vice President, Global Chinese Marketing Federation(GCMF) and China Business Event Federation(CBEF) Liu Qiurong, Deputy Secretary General, Association of China Commerical Enterprise Management Zhe Yongguang, Chairman, China-Asia Economic Development Association
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